Once you pay your set up fee, we get to work. It usually takes 3-5 days after payment to get you up and running. Our process:
Set up your website
Set up your infrastructure
Provide access to the Coaches’ Trove
Set up a follow up meeting with Coach Redd to individualize your training
What operational support can I expect?
Your investment first goes to getting you onboard and online. We have developed an operational model that gets you running fast while at the same time making sure you focus on one thing: coaching. We do the heavy lifting so you don’t have to.
Website design and SEO optimization
Integrated calendar and client booking support
Product support – we get your products and services ready to sell
Pricing support – we help you price your products and services to maximize profitability
Miscellaneous operational support
What Marketing support can I expect?
This is very important part of what we bring to your practice – and where we ask you to participate. We will provide you with what to do, but it is important that you execute according to the calendar we provide.
Our marketing strategy uses primarily digital and social media, as well as Search Engine Optimization for all sites under the Brand – including yours. We spend roughly 25% of our fund marketing the Coaching by Zen Brand. We spend roughly 25% of our fund marketing you with the Coaching by Zen Brand. We spend the remaining 50% marketing your site, your products and services, and your personal Brand as a coach. This is an area of expertise within the team.
Do I have to get my own clients?
Yes and no. Our marketing should drive organic traffic to your site. If a potential client comes through the main website we try to link coaches by specialty to the clients needs. Our outside brand building activities (podcasts, networking, LiveCasts) increase opportunities to drive business your way as part of the Brand.
But we believe in mutual accountability. By leveraging your own social media platforms and networks, plus local tools for building your business, you can accelerate your client base outside of our activities. We partner with you, but you will have a role.
What are the royalties and what do they pay for?
Your royalties will be paid on a monthly basis based on your monthly revenue. If you have no clients, you do not pay. If you introduce your own materials we might discuss alternative models based on mutual requirements. We also monitor your profitability and can make arrangements if necessary to ensure it. Just talk to Coach Redd.
Your royalties fund ongoing CBZ operations, feed the Marketing fund, allow us to invest in new tools and platforms, and Brand Building.
Once I join the team, do I ever have recurring costs like the start up fee?
What about training?
We customize training based on your needs. We train you on coaching, but we also offer certifications in other modalities that might be of interest to you. The timing and delivery of the training is determined by your needs. We also offer group training via Zoom, roughly every other week. These are saved so you can access them later.
Do you offer tools?
Yes. In out “Coaches’ Trove” we provide workable tools and user guides on every topic in our current arsenal. We continue to develop and source tools for our coaches to use as well.
What if I choose to leave?
Then go with our blessing. Take every tool, training, your brand – everything. And if you call for advice 6 months down the line, we will still pick up that phone.
These are just a few of the questions that have come up during the recruitment and onboarding process. We will continue to add as more questions come in. If you have additional questions, please contact firstname.lastname@example.org.